
WPP is the creative transformation company | WPP
WPP’s Rob Reilly, Colin Miller (Deeplocal), Madeline DeWree (Grey), Martin Blich (GroupM), Camilla Clarke (Ogilvy), Cha Spruce (Ogilvy) and Tom Murphy (VML) break down the key …
WPP plc - Wikipedia
WPP plc is a British multinational communications, advertising, public relations, technology, and commerce holding company headquartered in London, England. It is the world's largest …
Coca-Cola Co. moves North America media business from WPP to ... - Ad …
3 天之前 · WPP did not provide comment on the review, which Ad Age first reported last week. Publicis was the runner-up in the 2021 review, which led to WPP taking 90% of Coca-Cola’s …
WPP claims top honours on the WARC Creative 100 for third …
6 天之前 · WPP has been recognised as the most creative company on WARC's 2024 Creative 100 List, marking its third year in a row to receive the honours. ... WARC is the publisher of …
WPP announces investment in Stability AI and new partnership to …
2025年3月5日 · WPP invests in Stability AI, the creator of Stable Diffusion, to revolutionise media and entertainment production with generative AI. This strategic partnership will enhance …
Publicis Nabs Coca-Cola U.S. Media Business From WPP - Adweek
Pubicis Groupe has snagged The Coca-Cola Company’s U.S. media and data business from incumbent WPP. ... Coca-Cola spent $5.15 billion on advertising in 2024, up from $5 billion in …
Coca-Cola Pits Incumbent WPP Against Publicis In U.S. Media …
The two finalists in a closed review of the U.S. media account for beverage giant Coca-Cola are incumbent WPP and Publicis Groupe. ... Coca-Cola spent $5.15 billion on advertising in 2024, …
Nvidia WPP deal: The world’s biggest ad agency is going all in on …
2023年5月29日 · WPP, the world’s largest advertising agency, has teamed up with chipmaker Nvidia to create ads using generative artificial intelligence. The companies announced the …
Ad group WPP returns to growth in third quarter, boosting shares
2024年10月23日 · British ad group WPP returned to growth with a better-than-expected 0.5% rise in organic revenue in the third quarter, during which it won business from Amazon, Unilever …
WPP’s Open X Model Is Making Marketing Magic for Coca-Cola - Adweek
In 2021, Coca-Cola handed WPP its $4 billion ad account. At the time, it gave new bespoke agency Open X a brief to change its marketing output from a “majority analog to 60% digital” …