Selly Raby Kane, a Senegalese artist, filmmaker, and fashion designer, launched her eponymous brand in 2012. Her unique approach blends Senegalese heritage and avant-garde innovation with the intent to challenge and redefine Senegalese fashion norms. Her avant-garde creations, deeply influenced by fantasy and cinematography, have earned international acclaim and have been showcased at renowned institutions such as the Museum of North Carolina, the Louisiana Museum, MoMA PS1, and the Guggenheim.